Privacy Policy
Last updated: 2 October 2026 · This is boilerplate text — please have it reviewed before relying on it commercially.
1. Who we are
Clariyo ("we", "us") is a provider of local SEO and related marketing services. This Privacy Policy explains how we collect, use and protect personal data when you visit our website or use our services. We are committed to complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. What we collect
We may collect and process the following categories of personal data:
- Contact details — name, email address, phone number and business name you provide via forms, the free audit tool, or when booking a consultation.
- Business information — details about your business (such as address, services and web presence) needed to run audits or deliver services.
- Usage data — information about how you use our site, such as pages visited, via cookies and similar technologies.
- Communications — records of correspondence and consultation notes when you engage with us.
3. How we use your data
We use personal data to:
- Run the free audit and provide you with results and follow-up.
- Deliver, manage and improve the services you engage us for.
- Schedule and conduct consultations.
- Respond to enquiries and provide support.
- Send relevant updates where you have agreed to receive them.
- Comply with legal obligations and protect against fraud.
4. Legal basis
We process personal data on the basis of your consent, the performance of a contract or pre-contract steps you request, our legitimate interests in operating and improving our business, and compliance with legal obligations. Where we rely on consent, you may withdraw it at any time.
5. Free audit tool
When you submit your business name to the free audit tool, the information is passed to our audit processing system to generate your report. We use the details you provide to deliver the audit and, unless you opt out, to follow up about the results and our services.
6. Cookies
Our site uses cookies and similar technologies for basic functionality and to understand how the site is used. You can control cookies through your browser settings. Third-party tools we use (such as booking or analytics providers) may set their own cookies subject to their own policies.
7. Sharing your data
We do not sell your personal data. We may share it with trusted service providers who help us operate (such as booking, hosting or analytics providers), or where required by law. Any provider we use processes data only as needed to deliver their service and under appropriate contractual safeguards.
8. Data retention
We keep personal data only for as long as necessary for the purposes set out here, or as required by law. Audit submissions from prospective clients are retained for a limited period to allow follow-up, after which they are deleted or anonymised.
9. Your rights
Under UK data protection law you have rights including access to your data, rectification, erasure, restriction, portability, and the right to object to or withdraw consent for processing. To exercise any right, contact us using the details below.
10. Security
We take reasonable technical and organisational measures to protect personal data against unauthorised access, loss or misuse. However, no method of transmission or storage is completely secure.
11. International transfers
If personal data is transferred outside the UK, we do so only with appropriate safeguards in place, such as standard contractual clauses, in line with UK GDPR.
12. Children's privacy
Our site and services are intended for businesses and are not directed at children. We do not knowingly collect personal data from children.
13. Changes to this policy
We may update this Privacy Policy from time to time. The date above shows when it was last revised. Continued use of the site or services after changes take effect indicates acceptance of the updated policy.
14. Your complaints rights
If you have a concern about how we handle your data, you have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk. We'd welcome the chance to address any concern directly first.
15. Contact
If you have any questions about this policy or wish to exercise your rights, please book a consultation or contact us through the details on our Site.